<p><img alt="import cole leads into wise agent contact list" src="/images/blog/Wise%20Agent%20Cole%20Realty%20Resource.png" style="width: 1000px; height: 525px;" /></p>
<p dir="ltr"><span>Move beyond the MLS with Wise Agent’s<a href="https://partner.coleinformation.com/wiseagent"> Cole Information</a> integration. Cole provides neighborhood data and advanced custom searches allowing agents to “own the neighborhoods” they want to work in.</span></p>
<p dir="ltr">Cole has been an industry leader for more than 70 years and has helped agents maximize time by connecting them with qualified prospects. How exactly does Cole do it you ask? It starts with a basic need for new customers.</p>
<p dir="ltr">Cole has spent years developing a deep knowledge of the neighborhoods you want to work in. They know who will be most interested in selling and when. Cole’s technology continues to help real estate agents and brokers reach more prospects by providing them with 200 data attributes such as mailing addresses, landlines, cell phones, and emails for a specific neighborhood.</p>
<p dir="ltr">Farm specific neighborhoods by targeting prospects by street, radius, or subdivisions through map pinpointing. Focus on creating leads with relevant homeowner information like home value, length of residence, and birth dates. Even target renters in specific apartment complexes to let them know now is the time to buy.</p>
<p dir="ltr">This knowledge paired with specific trigger events and proximity marketing provides you with results to take your business to the next level with less effort.</p>
<p dir="ltr">Utilize all of this information by pivoting to other prospecting channels such as social media with custom audiences for strategic social media campaigns.</p>
<p dir="ltr">Save time and create a bustling pipeline today with Cole! To really seal the deal, <strong>Wise Agent users will receive $200 off their pro subscription! </strong>Just use code <strong>WISE200</strong> at checkout.</p>
<p><iframe allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="315" src="https://www.youtube.com/embed/rycsjmpsHJU" width="560"></iframe></p>
<p dir="ltr">Here’s how to get started:</p>
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<p dir="ltr" role="presentation">In Wise Agent, click Contacts, then Import Export</p>
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<p dir="ltr" role="presentation">Under the Import column on the left side, click the “Cole Leads” option</p>
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<p dir="ltr" role="presentation">Enter the Trial Account information to register (name, address, phone, email) and click “Sign Up” (Note: If you already have an account with Cole, you can log in at the bottom of this page)</p>
</li>
</ol>
<p dir="ltr">Once you are logged in, you have several options for <a href="http://youtu.be/0degv2uM2bg">performing a search</a>. For our purposes today, let’s explore the “Neighborhood Search”. That tab will be selected by default.</p>
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<p dir="ltr" role="presentation">Enter information to search by. Remember you are searching for a specific address to be your “Primary Record”, then you will be able to pull a list of contacts near that address. Hit the “Search” button</p>
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<p dir="ltr" role="presentation">Select the Primary Record. Then choose whether you want to run a “Street Search”, “Radius Search”, or “Map Search” and click the appropriate button at the bottom of the page. After completing your search a page will come up telling you how many records were found.</p>
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<p dir="ltr" role="presentation">Under “Select for Export”, choose All Records, or just the records you want</p>
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<p dir="ltr" role="presentation">Under “What would you like to do with your records?” select “Automatically Import to” and then select “Wise Agent” from the drop-down menu.</p>
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<p dir="ltr" role="presentation">Click the red “Download” button and that’s it!</p>
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<p dir="ltr">After going through these steps, now your new leads will appear in your Wise Agent contact list under a “Cole” category and source. Now you’re ready to give them a <a href="https://wiseagent.com/blog/wise-agent-crm-call-list-feature">call</a>, add them to a drip campaign, and <a href="https://www.coleinformation.com/community/">own the neighborhood</a>!</p>
