<p><span style="font-weight: 400;"><img alt="animated characters falling into a funnel" class="aligncenter size-large wp-image-51593" src="/images/blog/WA_MergeClientsBlog-01-1024x576.jpg" style="width: 800px; height: 450px;" /><br /> <br /> Is your database full of duplicates?</span></p> <p><span style="font-weight: 400;">Most real estate professionals realize that their business revolves around their database. &nbsp;Your database is your livelihood. So it makes sense to control your own real estate database and put a little time to keeping it clean and updated.</span></p> <p><span style="font-weight: 400;">Successful Realtor&rsquo;s have many different lead sources and ways of meeting new prospects, so they are constantly adding new names to their database each week or even daily. &nbsp;Some of the new names will be added manually, others may be internet leads coming into the real estate CRM automatically and other contacts may be imported from a list all in the same week. &nbsp;You can see how easily one may end up with duplicates that need to be addressed.</span></p> <p><span style="font-weight: 400;">Wise Agent has a duplicate Merge Tool that will save you time and make cleaning up your database easy! &nbsp;Merge all of your duplicate contacts into one entry.<br /> <br /> Follow this video tutorial to find out how:</span><br /> <br /> <iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="allowfullscreen" frameborder="0" height="315" src="https://www.youtube.com/embed/Qw9KinCm-EQ" width="560"></iframe></p> <p><b>Merge Duplicates Step by Step:</b></p> <p><span style="font-weight: 400;">1. Find the contacts that you would like to merge in the Contact List and select them with the checkboxes</span></p> <p><span style="font-weight: 400;">2. On the actions drop down menu select &ldquo;Merge Contacts&rdquo;</span></p> <p><span style="font-weight: 400;">3. Choose from the two columns which information you would like to keep from each contact</span></p> <p><span style="font-weight: 400;">4. After you&rsquo;ve selected the information that you&rsquo;d like to keep simply hit Complete Merge and your contacts will be merged</span></p> <p>&nbsp;</p> <p><span style="font-weight: 400;">Finally, we recommend going through your CRM and removing duplicate entries on a quarterly basis to avoid confusion and to save time determining which is correct.</span></p> <p>&nbsp;</p> <p><span style="font-weight: 400;">Having an organized CRM system will make you more efficient, build better client relationships and work seamlessly and efficiently to grow business.</span></p>